We didn’t click ‘consent’ on any gambling website. So how did Facebook know where we’d been?

In an experiment, they surfed sites without making a wager or agreeing to data sharing. Our Meta feed filled up with betting ads
Revealed: gambling firms secretly sharing users’ data with Facebook without permission

A Facebook user logs into their account and is bombarded with dozens of gambling ads. The promotions for online casinos and betting sites offer free spins, “bet boosts”, discounts and bonuses.

But the person has never placed a bet or played a game on a gambling site before – let alone consented to being targeted. How can that happen?

The Observer conducted an experiment to find out how potential gambling customers are being tracked, profiled and targeted online.

To do this, we visited 150 gambling websites run by companies with licences to operate in the UK. First, we took a note of whether the website asked for consent to use data for marketing purposes. Then, without clicking to “agree” or “decline” the use of any data, we looked at the network traffic.

By doing this – and using an official Meta application called Pixel Helper – we were able to see a record of the data being shared with Facebook’s parent company, Meta.

In many cases, no data was shared. But in about a third of cases, the testing found that a tracking tool called Meta Pixel had been embedded into the website – and was being triggered automatically upon loading the webpage. This was sending a report to Facebook about which webpages we had visited, linked to a unique user ID.

In some cases, Facebook was also sent data on which buttons we had clicked, and other browsing activity. One site told Facebook when we clicked a button indicating we might place a bet on the Everton v Liverpool match scheduled for next week. Another told Meta that we had clicked to view a promotion for 100 free spins.

At no point did we ever click to “agree” or “accept” the use of our data for marketing – or consent to it being shared. But when we logged back into Facebook a few days later, the feed was full of gambling ads.

These ads were from a range of brands – including many whose own data-sharing practices had not broken any rules. This is because once data is shared with Meta, it is ingested into its targeted ads system and is used to profile people based on the things Meta thinks they like.

That means Meta can then sell ads to companies wanting to target a particular audience – whether that is pet owners, women seeking fertility treatment, people who love Taylor Swift, or potential gambling customers.

Advertisers can also target potential new customers that Meta thinks will be interested in their brand, including “lookalike” customers who have been profiled by the social media giant as being similar to their existing customers based on things such as their demographic characteristics, interests and behaviour.

In the Observer’s testing, the Facebook user had also been profiled as someone interested in “real money gaming”, according to account records – so it’s possible that ads could have appeared as a result of targeting in this way.

The investigation raises serious questions for regulators about how they are monitoring marketing practices of this sort.

During the testing, we noticed that many of the gambling sites sharing data unlawfully had automatic opt-in consent processes that assume people are happy for their data to be shared based on the mere fact that they are using the website. One consent banner read: “We use cookies to provide you with a better browsing experience. If you continue to use this website we assume you are OK with this.”

This appears to be in breach of data protection regulations. The ICO says consent must be both “unambiguous and affirmative”, and that relying on pre-ticked boxes or a failure to opt out is insufficient. Yet the practice is widespread.

There are also questions about the role of Meta – which profits from selling ads using data transmitted to it, even in cases where it was shared unlawfully.

We have previously written about how other organisations – such as police forces, NHS trusts and a political party – misused Meta Pixel to track website users. In some cases they shared data with Meta on sensitive things such as health problems and reporting crimes. But the barrage of gambling ads that were served on Facebook as a result of this testing was far more intense than anything we had seen before.

Heather Wardle, professor of gambling research at the University of Glasgow, said the “untamed marketing” was “hugely risky”. “If you are already experiencing difficulties from gambling, it is likely to make you gamble more,” she says.

theguardian.com/technology/202…

This entry was edited (11 months ago)
in reply to Winter blue tardis

It's not perfect, but it's quite usable, you can sync encrypted notes up to a server and use it anywhere, like on your phone, Windows, Mac, Linux, etc. It has collaboration as well, so you can share an entire notebook and work on things together. It has around 200 official plugins, like a journal mode, you can make notes public so people can read it, and a lot of cool things that just work out of the box. It can send you native notifications as well from a todo list.
in reply to André Polykanine

It's defenitly! The only thing I've considered as a bit annoying so far is the settings dialog on windows, because whenever I switch tabs its telling me some randomm setting from the task, like I switch to general and NVDA is already saying something about English US even though I haven't even moved to that languages list but I was to lazy to report and no idea how to properly formulate that and it doesn't make it unusable or something so heh. The general experience is fine. Also on android and I appriciate that because my previous app was ok on windows but horrible on mobile.
This entry was edited (11 months ago)

Diesseits und jenseits des Atlantiks schaffen Politiker gerade die #Barmherzigkeit ab. Das hat mich veranlasst, noch einmal das Gleichnis vom barmherzigen #Samariter zu lesen. Es ist einfach zu verstehen, aber offenbar nicht für alle leicht zu akzeptieren. horstheller.wordpress.com/2025…
#Trump #Merz

OpenAI changes ChatGPT o3-mini to work more like DeepSeek-R1, but faces backlash from users | Tech Radar
"...Some other users responded by suggesting that OpenAI was simply responding to the threat offered by the new DeepSeek by copying the way it presented the reasoning chain in its R1 model. “Finally DeepSeek changing the O-World for us,” replied ..."
techradar.com/computing/artifi…

GeForce RTX 5090 fails to topple RTX 4090 in GPU compute benchmark while RTX 5080 struggles against RTX 4070 Ti | Notebook Check
"The GeForce RTX 5090 has failed to overtake its predecessor in a GPU compute benchmark on the well-known PassMark database site. ..."
notebookcheck.net/GeForce-RTX-…

📧 “Still using an email from your internet provider? Bad idea. If you leave, your email is gone. Get a Gmail or Outlook account—it’s future-proof!" 👉 More at bit.ly/4aE4PrM
in reply to Paul Bowler

That was a great episode and the voices of the Daleks were some of the best from the classic series. One thing about that story that always confuses me is when Davros is being told about the Movellan war. At one point, he says something like, "two giant supercomputers warring against one another not able to outhink each other? Fascinating! If only I had been there." But he was there and dealt with that very problem in "Destiny" so why is he reacting like that and why would the writers not have acknowledged this?
in reply to David Goldfield

@DavidGoldfield Resurrection of the Daleks sort of did for the Daleks in the 80's what Earthshock did for the Cybermen. It totally revamped thei Daleks for a new era, and also put all the continuity of the Daleks into some semblance of order. Yes, it's odd Davros said that as he was present to a degree initially (Destiny of the Daleks), I guess he was speaking rhetorically as he was frozen and imprisoned for much of the time the Daleks war with the Movellans was taking place?

Access-Ability Summer Showcase Returning for 2025

The showcase will be airing on Friday 6th June 2025 at 4pm UK, 11am Eastern, 8am Pacific.

Here's all this year's info!

Text: access-ability.uk/2025/02/07/a…

Video: youtube.com/watch?v=gDAcnLJ2De…

At Your Fingertips: Braille Then and Now – The Braille Doodle With Adds - Unmute unmute.show/at-your-fingertips…

This link has been taken down from the NASA site by someone who probably told themselves as a kid that they would have stood up to the Nazis in the 1930s: nasa.gov/universe/nasa-intern-… Here's the story that Musk and Trump and their goons are so afraid to let you read scitechdaily.com/nasa-intern-f…

Welcome Terence Eden as #curl commit author 1342: github.com/curl/curl/pull/1627…
#curl

Here's another one from the "I wonder why MAME emulates this" department. Weight Talker, a talking scale from 1985. We purchased one in 1986. It has five memory positions so you can track how much you have gained or lost for up to five people, a guest button for weighing someone or something without affecting any of the memories, can weigh in pounds or kilograms, memory can be disabled, and when it shuts off it can either say "Have a nice day" or "Goodbye," user selectable. It can also speak in either English or German, though this option isn't configurable on the one we had. In MAME, the weight to be measured is implemented using an analog dial which you use left and right arrows to adjust. Here, I play with it for less than a minute. I have it configured to think its batteries (7 AA cells on the older model or two nine-volt batteries on the newer model) are low.

Sábado 8F, plataforma Galiza sen gas realiza acción protesta na Térmica d Sabón, Arteixo, para oposición á utilización d gas
Gas fósil, ou gas natural, é 2a fonte enerxía + usada n Galiza, só atrás do petróleo. Supón 20% da enerxía primaria empregada, superando achega d vento e auga
Gas non é alternativa a outras fontes enerxía fósil pq contribúe á crise climática, xera dependencia externa, aumenta pobreza enerxética, agranda a débeda ecolóxica co Sur e fortalece o poder do oligopolio enerxético

"Tightening every bolt" my talk about #curl security at FOSDEM 2025, on video:

video.fosdem.org/2025/ub4132/f…

Also on YouTube: youtu.be/Yr5fPxZvhOw

#curl
This entry was edited (11 months ago)

"A group of robocallers impersonating FCC employees made the amateur mistake of trying to scam actual commission employees last year. They likely had no idea they had inadvertently dialed the very regulators responsible for cracking down on them": FINALLY! FCC Gets Tough on Robocall Fraud securityboulevard.com/2025/02/…

reshared this

#AndroidAppRain at apt.izzysoft.de/fdroid today with 12 updated (6 RB) and 1 added apps:

* traced it: Quick notes with time & amounts 🛡️

at apt.izzysoft.de/magisk 1 module was updated and 1 new module was added:

* OpenEUICC: provide eSIM support on Android devices that do not support eSIM

Enjoy your #free #Android #apps with the #IzzyOnDroid repository :awesome:

Nasce Fedimercatino.it

Grazie alla collaborazione tra Devol, Open For Future Italia, Ufficio Zero e Feddit ha preso vita fedimercatino.it un mercatino decentralizzato, open source e federato. Il progetto nasce con l’idea di ridare valore agli oggetti inutilizzati, contrastando la cultura dello spreco. Fateci un salto! 🛍️ ♻️

@mercatino

#ZeroSprechi #Mercatino #Scambio #Rigenerati #Ambiente #Sostenibilita #Flohmarkt